Branch Avenue in Bloom. 
	A new initiative to reinvigorate Branch Avenue at Naylor Road and the Saint Barnabas road Commercial corridor.
As defined by the Main Street Four Point Approach, Promote can be defined as [a] goal [to] create a positive image that will rekindle community pride and improve consumer and investor confidence in your commercial district.
Promotional Event and Campaign Gallery
Branch Avenue Day
Our main goal at BAIB is to partner with the local businesses to rejuvenate the commercial success of the Branch Avenue corridor. As a means of endorsing local shopping, we have created an annual day dedicated to local shopping called Branch Avenue Day. Branch Avenue Day is a community celebration event where businesses offer free giveaways, attractions at their facilities (e.g. music, activities, food) and discounts to encourage community members to shop locally.

Watch a Highlight Reel of our 2015 Branch Avenue Day

Beauty of Branch Avenue Viral Campaign
Based on the Humans of New York project, in February of 2014, BAIB launched what is now an annual campaign called Beauty of Branch Avenue. Through this campaign, we endorsed the Branch Avenue community by capturing the stories, photos and moments of its residents as they share their tales on the community they work/live in. Throughout the month of February, photos were uploaded to our Facebook page.

Visit Our Facebook Page To View Our Campaign Photos